Eliminate Tax Season Stress

For many tax pros, filing season is the most stressful time of the year.

It’s filled with long hours, grumpy clients, software glitches, IRS headaches, and more.

So why do so many tax professionals subject themselves to it?

The answer, like many things in business and life, comes down to money. They subject themselves to the stress and anxiety of filing season because it’s where the vast majority of their annual revenue comes from.

I’m now going to write something controversial that might make you mad, but it’s the truth, so I’m going to write it anyway: Generating all your revenue from one thing during three months of the year is ridiculous.

Imagine if Ford only built Mustangs, and they only built them for three months out of the year.

Imagine if Campbell’s only made clam chowder, and they only made it three months out of the year.

Imagine if Netflix only had one series, and it was only available three months out of the year.

Ridiculous, right? It’s a rhetorical question, because of course it’s ridiculous. But at the same time, this is exactly what many, many tax pros do — and it’s utterly befuddling to me. Always has been, always will be.

I know what you’re probably thinking: “Dude, shut up, we know that tax resolution is year-round.” While true, that’s actually not where I’m going with this. Nope, nothing to do with tax resolution.

Sticking with a tax prep theme, let’s ponder a few things:

  • Would tax season suck less if you did HALF as many tax returns, but made just as much money?
  • Wouldn’t life be better if most of your tax prep clients also paid you the rest of the year for tax planning?
  • Would you make more profit if your marketing costs dropped?
See Also:   How NOT to Buy a Tax Practice

Uhh, yeah. Of course the answer to each of these questions is a resounding, “YES!”

I know you’ve heard these things before. You already know that you can get more profitable clients, even out the revenue roller coaster, all that jazz. So why aren’t you doing it?

Maybe it’s because you just haven’t seen a good example of it modeled before. Or maybe you feel trapped in the mire of existing client work. Maybe you just don’t know where to start. Maybe you’re scared to try new things.

Whatever the case may be, I’d like to encourage you to take action. Not tomorrow, not next week. No, today. In fact, in about an hour.

Join me at 10am PST / 1pm EST on December 22 for a short, 30-minute exploration of some of the nuances surrounding the three basic ways to increase revenue. There is no charge for this event, and you’ll walk away with some new ideas for what to do differently in 2022 to:

  • reduce reliance on filing season income
  • reduce seasonal work hours
  • generate revenue all year round
  • work with better clients that pay higher fees

Every year, I encourage tax pros to make last year your last nightmare tax season. There is absolutely no reason for you to slog through another year of ridiculousness. Seriously, just make the necessary changes right now — it’s not that hard. But, you need to know what changes to make. And it all boils down to how you generate your revenue.

This was a live webinar on Dec. 22, 2021. You can watch the recording on YouTube here:

Yes! Send me practical tax firm marketing tips each week.


Enjoy luxury, exclusivity and discretion


Get 25% Off & Free Shipping On Your First Order. Enter Code WELL25SPE

Get practical tax firm marketing tips

that you can actually use to grow your firm.