941 Marketing Challenge Day 17

Yesterday, you were tasked with setting up your YouTube channel for your 941 marketing.

Over the course of the weekend, we’re going to put that channel to use.

Yep, that means you’re going on camera today.

But don’t stress. We’re going to make it easy and painless.

First, what’s our script? Let’s make it easy. Hop on over to page 30 of Pub 15. We’re going to make a super short video about FTD penalties. Let’s take the first and third paragraphs of the FTD penalty section, and add a brief intro and simple call to action:

——————————————————-
Hello, [your name], [license] here from [company name],
and today we’re going to discuss payroll tax penalties.

Penalties may apply if you don’t make required deposits
on time or if you make deposits for less than the required
amount. The penalties don’t apply if any failure to make a
proper and timely deposit was due to reasonable cause
and not to willful neglect. If you receive a penalty notice,
you can provide an explanation of why you believe reasonable
cause exists.

For amounts not properly or timely deposited, the penalty
rates are as follows.

2% – Deposits made 1 to 5 days late.
5% – Deposits made 6 to 15 days late.
10% – Deposits made 16 or more days late, but before 10 days
from the date of the first notice the IRS sent asking for the
tax due.
10% – Amounts that should have been deposited, but instead
were paid directly to the IRS, or paid with your tax return.
15% – Amounts still unpaid more than 10 days after the date of
the first notice the IRS sent asking for the tax due or the
day on which you received notice and demand for
immediate payment, whichever is earlier.

Late deposit penalty amounts are determined using
calendar days, starting from the due date of the liability.

WE can help you avoid these IRS penalties. Call my office
at xxx-xxx-xxxx to schedule a payroll tax review today.
——————————————————-

Bust out your smart phone, open the YouTube app, login to your new channel, and record yourself speaking this script. Rehearse it a couple times before filming, but then just do a single take and post it.

Bam. Done. One take, five minutes or less. All done.

Tomorrow, we’ll spruce up your video and channel with other details necessary to help you get results.